Exhibitor FAQs

Show Exhibitor FAQs-Updated 3.19.24


  • What is the booth size? 10 X 10


  • What comes with the booth? All booths include a 6 ft. draped table, 2 chairs and basic signage.


  • What are the show decoration colors? Red and Silver.


  • Does the booth cost include electricity? No. Electricity is an extra small charge. Order forms, when available, are in the Exhibitor Information packet.


  • Is there WI-FI? Yes. However, Sunbelt Shows has no control over and is not responsible for providing Wi-Fi and Cellular Data access at Sandia Resort & Casino. We do not provide technical support for mobile devices, computers, or connectivity issues experienced during the show. Do not rely solely on credit card processing that requires a Wi-Fi or Cellular Data connection such as Square® or PayPal®. Be prepared to accept other forms of payment from your customers at all times. ATM machines are available throughout Sandia Resort & Casino. Change is available in the Casino at the cashier’s station.


  • I have a homemade food product, can I exhibit? No homemade products of any kind will be accepted. We do not accept products under the Homemade Food Act. Products must be manufactured in a licensed and inspected kitchen.

  • Can I have my product delivered directly to Sandia Resort? No. Sandia Resort and Casino event center cannot accept freight shipments or packages for exhibitors. Freight must be consigned through America Tent Rental. There are no exceptions to this policy. America Tent Rental forms are available for download on the Exhibitor page.


  • Do you rent tables? Yes. Rentals are done through America Tent Rental. Their order form is on the Exhibitor page.


  • Is there help to load and unload for Set Up Day? Yes. We have a couple of people to help you unload and load. They work for tips.


  • Can we set up on Friday morning? No. Set up day is Thursday from 8am-8pm. This is when Sandia has the loading dock and parking in the back open. Please check in at the hotel entrance before proceeding to the loading docks.


  • What if I have an emergency and will be late or not make it to the show? Email Mark ASAP with your phone number.


  • How much product should I bring? This is at your discretion. We usually expect between 15,000-20,000 people during the 3-day show. Have enough to sell and sample.


  • Does Sandia Resort offer a discount if I stay there? Yes. Please call Sandia Resort & Casino at (800) 526-9366 and say you are with the Fiery Foods Show.


  • What are the hours for exhibitors? All booths must be staffed at all times of the show. Hours for the show can be found in the Exhibitor Information packet. Please note that booths must be staffed during Trade hours.


  • Is there an Exhibitor party? More information to come.


  • Can I breakdown and head out early Sunday? No. Loading docks do not open until the show closes. No early breakdown is permitted for any circumstances. Breakdown may begin at the close of the show. We will make announcements.


  • What if I sell out before the close of the show? Please remain in your booth and give out your company and product information. All booths must be staffed at all times.


  • Do I get a discount if I sign up for next year at the show? Yes! If you sign up and pay your deposit at the show you receive $100 discount.



  • Where is the Eagle Room? At the junction of the large main lobby and the smaller rear lobby, near the Rotunda (round area).